Creative & Brand
Lumina
A minimalist, high-end e-commerce experience for an architectural lighting brand. We focused on dramatic product photography and a seamless dark-mode interface to reflect the premium nature of the products.
The Challenge
Establishing a digital presence for a high-end lighting brand that conveys luxury and precision without compromising on performance.
The Solution
A minimalist, image-first design with a custom dark mode interface. We used high-resolution assets optimized for web and smooth transitions to mimic the feeling of adjusting lighting.
Key Results
40% increase in time on site, 25% increase in direct sales inquiries.
Technologies
- React
- Tailwind CSS
- Framer Motion